Live Rosin Gummies
Brief
Create copy for the launch of PAX’s new Live Rosin Gummies, a new edible coming to the MA and CA markets.
Requested Deliverables
Blog post
Email
Social posts (teaser, announcement, follow-ups)
Blog Post
The next step in the PAX evolution is here: PAX Live Rosin Gummies. Made with unrivaled care, these potent, full-spectrum gummies set a new standard in quality. Each all-natural PAX gummy is derived from real fruit and purely-extracted Live Rosin THC, delivering high quality taste and potency from the first chew. Our new, premium gummies continue in PAX’s tradition of providing consumers the best cannabis experiences. PAX Live Rosin gummies are made without artificial flavors, preservatives, or solvents, and come in three delicious flavors:
Wild Strawberry, made from strawberry juice concentrate and enhanced with hints of lemon for a bright, sunny taste
Heirloom Peach, made from peach juice concentrate and guava puree for a deep, naturally sweet flavor
Summer Mango, made with mango puree and finished with lime for a complex, subtle sweetness
Finally, the search is over for clean, delicious, potent gummies. PAX Live Rosin gummies are here.
Announcement Email
Subject line: PAX gummies are here
Pre-header: Enjoy real fruit, high-potency gummies
Header: Live Rosin. Real Fruit. Nothing artificial.
Body: PAX’s game-changing gummies are made with Live Rosin derived naturally from the plant, delivering a naturally potent, high-quality chew. These perfectly-balanced, full-spectrum gummies come in three flavor profiles: Wild Strawberry, Heirloom Peach, and Summer Mango. Each delicious gummy is made from real fruit juice, a perfect complement to the solventless Live Rosin. Make your summer a little sunnier with new PAX Live Rosin Gummies.
General Social Post Options
New PAX gummies are here to make summer a little sunnier.
PAX Gummies: Live Rosin, real fruit, nothing artificial.
The Summer of PAX Gummies: high temperatures, higher potency.
Something to make your summer beach reads a little more interesting.
Something to make the summer blockbusters a little more interesting.
There’s nothing like cold-pressed Live Rosin on a hot summer day.
Chew on this.
Make PAX Gummies a part of your naturally perfect summer.
This summer, get back to natural with PAX Live Rosin Gummies.
PAX Live Rosin Gummies: Get back to natural.
Colorado Social Post Options
Clean and natural. Naturally.
PAX Live Rosin Gummies: Change the way you chew.
PAX Live Rosin Gummies: The all-natural chew made just for you.
Clean. Bold. Natural. PAX Live Rosin Gummies will change the way you chew.
PAX Gummies are now in CO. Ascend to new heights with all-natural Live Rosin THC in 3 delicious, chef-created flavors.
Gummies this good don’t just come out of thin air.
CO knows the high life. The best skiing. The best beer. Now, the best gummies.
You’ve read a thousand “mile high” cannabis taglines. But you’ve never had a gummy like this.
Hiking. Rafting. Biking. Skiing. Chewing.
Colorado is known for majestic mountains, rushing rivers, and now, incredible edibles.
PAX Live Rosin gummies are coming to Colorado. Miles higher in quality. Miles beyond in taste.
Colorado, you know all-natural. PAX presents your new favorite gummy. Solventless Live Rosin THC in 3 delicious flavors. Everything you want from an edible with nothing artificial.
PAX Live Rosin Gummies are here to get you back to natural. Made with real flower, real fruit, and nothing artificial. This is the full-spectrum experience you have been waiting for.
California Social Post Options
California, a better gummy is coming. It’s time to get back to natural.
California, PAX has something new for you to chew on.
PAX is bringing some new fun to the California sun.
The Golden State is about to go Live.
Today, the Golden State goes Live. Elevate your gummy game with new PAX Live Rosin Gummies. Real fruit and naturally-derived live rosin combine in three delicious flavors for the full-spectrum experience of your California dreams. Enjoy the PAX quality you know and love with these incredible edibles.
California, get new PAX Live Rosin Gummies and put yourself in a Golden State of mind. Enjoy the full-spectrum experience in three bright, real-fruit flavors: Wild Strawberry, Summer Mango, and Heirloom Peach. These Live Rosin Gummies are crafted without solvents, artificial flavors, or artificial ingredients. PAX Live Rosin Gummies are here.
California, is your favorite gummy made with naturally-extracted Live Rosin? Is it flavored with real fruit juice? Does it offer a well-balanced, full-spectrum experience? Ours does. New PAX Live Rosin Gummies bring a new
California, you have a lot of choices when it comes to gummies. PAX has made it easier for you by crafting the new Live Rosin Gummies, the best edible experience in the Golden State. PAX Live Rosin Gummies are all-natural from start to finish. Chews delicious. Chews real.